Our very first day of Disrupt NYC is over and the conference started off with a bang. We had memorable chats, dove into fashion for a bit, hung out with the Startup Alley companies and witnessed 15 startups launch their products in our first day of the Startup Battlefield.

Even though we will have brand new companies launching tomorrow while fighting for the ultimate prize of $50,000 and the Disrupt Cup, we wanted to take a moment to highlight all that we saw today. There were some brilliant companies, so be sure to check all of them out below. The Internet was buzzing with positive words about each. This is going to be a tough battle. Which company was your favorite?

Session 1: Disrupting Learning and Decision Making

SpokenLayer
Read the web with your ears. SpokenLayer delivers the written web as audio. Instantly. Read by authors, real people and really smart robots. In your pocket, on your time.

Answer Factory
Cyfeon invented Answer Factory to improve how businesses made decisions and understand their data. Answer Factory immediately operationalizes any data source, regardless of its format, size or location, resulting in improved answer quality.

Ark
Ark is a search engine for people. With Ark, you can search for new people, old classmates, new business contacts, and even search your friends across multiple social networks.

Koemei
Koemei is a self-service cloud-platform and API for automated transcription and captioning of video content at large scale.

Incident (gTar)
Incodent is a consumer electronics company aiming to make creating and interacting with music as enjoyable and casual as listening to it.

Session 2: Disrupting Processes

UberConference
UberConference is a simple, free and visual conferencing tool.

BroadPeak Partners
Broadpeak Partners brings you K3, an interface harness that standardizes interfaces without the complexity of EAI/ESB.

CallApp
CallApp was founded in 2011 by a group of passionate industry experts, well funded VCs and angels. CallApp makes each call more fun and productive. Powered by a Universal Crowdsourced Contact-Genome, CallApp provides the Ultimate Calling Experience via its Social Phone CRM & Interaction Platform.

Open Garden
Open Garden lets you share your mobile Internet among all your devices.

KurbKarma
KurbKarma delivers a social network for parking that connects people with killer parking to people seeking parking. This mobile app facilitates a peer-to-peer exchange and rewards both parties – parking karma at your fingertips.

Session 3: Disrupting Media

Punch!
Punch’s interactive publishing platform radically reduces the cost, time and risk of creating apps for tablets by removing the need to code. It also enables Punch’s orginal entertainment iPad app, the “Punch! Culture Shelf”.

StyleSaint
Designer goods for under $100. An online eTailer where the community sets the trends.

Stevie
Stevie turns online video and social graphs into a broadcast-like TV experience, creating entertainment that is personal and social across platforms.

TagBrand
TagBrand is the service for people who love brands.

Babelverse (Startup Alley Audience Choice Winner)
Babelverse won the opportunity to appear at TechCrunch Disrupt from the Startup Alley and with little notice ended up giving a slick pitch. Essentially this is a solution for universal speech translation, powered by a global community of human interpreters: it means anyone can be an interpreter.

Disrupt NYC Day 1: Your Startup Battlefield Companies via http://feedproxy.google.com/~r/Techcrunch/~3/lSaiUxdpVrk/ TechCrunch

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A new social network has an interesting premise: connecting people around the world based on what they want to do before they die.

Called My Last Wish, the app encourages users to post wishes on a ‘Wish Wall’ and then befriend others who might share their dreams.

“I believed in the possibility that there can be two persons in this world with same hopes, dreams and wishes,” Kirtan Thaker, co-founder of the White Lotus Corporation, the group behind the app, told Mashable. “I was confident that if we create a app where this possibility can be turned into reality, people will love this concept and they will get a chance to make friends who are unknown but having just one thing in common which is the last wish.”

When sharing a wish, users can also choose to attach their email address or phone number so others that share their dream can connect with them. Tapping on a person’s contact information within the app will add their information to the contacts list in your phone.

A palm icon appears beside wishes, allowing you to “aLike” a wish you share, or “give a five” to that person to express your support for their wish and become friends.

While definitely a little morbid, and certainly out of the ordinary, the app already has a little bit of a following. Posted wishes range from things such as traveling the world to writing a book. Thaker says that the ultimate goal behind the app is to help people make friends that share similar hopes and dreams, or even help someone potentially find his or her soul mate.

White Lotus plans to add a location-based feature to the app in the future to help you find people located physically around you, and if the iOS version of the app does well the company plans to release an Android version as well.

What do you think about My Last Wish? Is the app cool, or creepy? Let us know your thoughts in the comments.

More About: App, death, iOS, iphone

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‘My Last Wish’ Is a Social Network Based on Death via http://feeds.mashable.com/~r/mashable/tech/~3/NH-Biv2VD9I/ Mashable

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This week we recorded live from the show floor at Disrupt NYC. We sat through 24 hours straight of hot-rod hacking at the Hackathon and now we’re preparing for the main show and, most important, the brand new Hardware Alley where we’ll have loads of great hardware start-ups for you guys to check out.

In this episode we talk about Disrupt, the new EVO 4G LTE, and the rumors of the four-inch iPhone. We also talk about the “thumb touches anywhere on the screen” iPhone chestnut, how good the battery life is on some Android phones, the late night Nerf wars at the hackathon, and my horrible sausage fingers.

Tune in today and look for another episode next week from the show floor.

TC/Gadgets Webcast: Live From Disrupt NYC via http://feedproxy.google.com/~r/Techcrunch/~3/7pmIVrckbfU/ TechCrunch

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Apple filed a motion for a preliminary injunction in the U.S. against Samsung’s Galaxy Tab 10.1 on Friday. The district court will determine if the Galaxy Tablet violates Apple’s iPad patent. If a recent ruling favoring Apple can tell us anything, it’s that the court may rule in favor of the iPad-designing company. The ruling allowed Apple to continue to block U.S. sales of Samsung’s tablet.

Or perhaps the court ruling will end like the Galaxy 10.1 ruling in Germany where a court decided the tablet was different enough from the iPad to not violate the patent.

Foss Patents provided an analysis regarding the U.S. injunction: “U.S. preliminary injunction against the Galaxy Tab 10.1 won’t be devastating for Samsung’s business. It will basically be an embarrassment and it may have some temporary effects on the company’s related revenues.”

On Monday, CEOs from Apple and Samsung and their chief lawyers will meet for court-moderated settlement talks in San Francisco. But is this meeting really worth Tim Cook’s time? In the fourth quarter of 2011, the iPad claimed 54.7 percent of the tablet market share. However, that number is down from earlier in 2011.

Do you think Apple has reason for concern? Tell us in the comments.

More About: apple, Galaxy Tablet, samsung

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Apple Goes After Samsung Galaxy Tab in Court [VIDEO] via http://feeds.mashable.com/~r/mashable/tech/~3/iKluQbj2_1c/ Mashable

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Hackers aren’t necessarily known for their fashion sense. Most of the time, a t-shirt and jeans is as far as it goes. But there are certain circumstances in which it’s clear that hackers pay a little extra attention after rolling out of bed in the morning. The TechCrunch Disrupt Hackathon is one of those instances, but that doesn’t mean that the go-to jeans and T have been abandoned.

Even better, our hackers are choosing to express themselves through the t-shirts, and I have to say that they’re some of the coolest I’ve seen. Last year in San Francisco, most of our hackers had something on their heads, whether it was a baseball cap, headphones, an Ushanka, or even a shower cap.

This year, it’s all about the classic T, but with a coder’s spin.

Without further ado, these are the most badass t-shirts of the TC Disrupt NYC Hackathon:

Disrupt NYC is set to be one of our biggest shows yet, with returns from Michael Arrington and MG Siegler, along with a variety of big names like Marissa Mayer, Sarah Tavel, Fred Wilson, and David Lee and more. It’s going to be huge.

If you’re interested in checking out Disrupt and/or the Hackathon yourself, tickets are still on sale here and info on the Hackathon can be found here. Companies who want to join the Battleground can apply for the last remaining spots in Startup Alley. You can find the full agenda here.

The Art Of Expression: T-Shirts Of The Disrupt NYC 2012 Hackathon via http://feedproxy.google.com/~r/Techcrunch/~3/5cvFwk7xZK0/ TechCrunch

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One study estimated mobile advertising will be $5.04 billion industry by 2015.

HighTable, a startup social website for professionals, compiled data about the key factors in the growing mobile marketing space in the infographic below.

More About: infographic, mobile marketing

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Mobile Marketing by the Numbers [INFOGRAPHIC] via http://feeds.mashable.com/~r/mashable/tech/~3/8IxKVd7R5iY/ Mashable

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Just after the markets closed on its first day of public trading, Facebook amended its S-1 with a complete prospectus detailing how much stock each underwriter got to sell. Morgan Stanley, the lead-left bank, received 162.1 million shares ($6.15 billion worth) followed by J.P. Morgan with 84.8 million ($3.22 billion), and Goldman Sachs pulled down 63.1 million shares ($2.4 billion).

E*Trade and Itaú got the short end of the stick, receiving just $80 million in stock. That’s less than any of the other underwriters despite being listed in the middle of the pack in the previous versions of the prospectus. But none of the banks made too much on the Facebook stock. FB shares closed just $0.23 above its IPO price this morning. That means Facebook maximized the amount it raised in the offering, but its underwriters didn’t receive the massive cash windfall many expected.

Facebook Reveals How Much Stock Each Bank Got, Morgan Stanley Nabbed $6 Billion Worth via http://feedproxy.google.com/~r/Techcrunch/~3/u1DUFkRwy-U/ TechCrunch

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While we haven’t heard much from Microsoft about Windows 8 lately other than the coming launch of the Release Preview in early June, a couple of leaks this week have revealed some tantalizing details.

Microsoft reporter Mary Jo Foley first reported that the company intends to provide cheap upgrades for new Windows customers over the summer. According to “contacts,” after the Release Preview arrives, customers who buy Windows 7 or a Windows 7 PC will be able to upgrade to Windows 8 when it’s released in the fall for just $14.99 — a price revealed to Windows Supersite by “sources.”

The best part of the deal is that those customers will be able to upgrade to Windows 8 Pro, the “higher-end” version of the software that’s a step above the basic edition. (for more on how Microsoft intends to market Windows 8, see this summary).

The deal mirrors a similar one Microsoft gave Windows Vista customers before the release of Windows 7. In both cases, Microsoft wanted to ensure the imminent release of a new version of Windows didn’t lead new customers to hold off on purchasing a Windows-powered machine.

SEE ALSO: First Intel-Powered Windows 8 Tablets: Coming in November [REPORT]

Windows Supersite also got an early look at some updated apps for the Windows 8 Release Preview, and they are much improved. The photos app, for example, which we had problems integrating with Flickr, now has a cleaner interface and can connect to other PCs via SkyDrive.

The Mail, People and Messaging apps have all been given a makeover as well, introducing social-media connections and improved notifications. The Calendar and Reader apps were updated, too, but the changes there are almost purely cosmetic.

A Microsoft spokesperson declined to comment on the reports.

Do the reports change how you feel about Windows 8? Have your say in the comments.

BONUS: A Tour of Windows 8

Start Menu

Here’s what greets you every time you log into your Windows 8 machine. Yes, the tiles are customizable, though it’s a little unwieldy in practice.

Click here to view this gallery.

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The State of Windows 8: Cheap Upgrades, Better Apps [RUMORS] via http://feeds.mashable.com/~r/mashable/tech/~3/TUdj765DBQA/ Mashable

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Editor’s note: Peter Vogel is co-founder of Plink, a Facebook Credits-based loyalty program that rewards Facebook members for dining and making purchases at their favorite restaurants and stores. Reach him via email at peter@plink.com or follow him on Twitter @pvogel.

Although introduced in 2009, we’ve only seen glimpses of what Facebook Credits will become when it grows up, and Facebook is about to kick off the training wheels.

So far, Facebook has done little to promote the virtual currency of Facebook Credits and it’s been used almost entirely in social gaming. But even with this limited exposure and promotion, Facebook Credits’ fees already represents $557 Million in revenue or 15 percent of Facebook’s entire 2011 revenue. Even more remarkable is that less than two percent of Facebook users bought virtual goods with Facebook Credits in 2011, yet it still represented 15 percent of Facebook’s revenue, primarily from just one vertical – social gaming. One vertical and two percent of members represented 15 percent of Facebook’s 2011 revenue!

Why hasn’t Facebook promoted the Credits Economy more aggressively? 

Some believe that Facebook has waited to promote Credits as a Facebook-wide currency until after the IPO; a valuation based on advertising revenue is less volatile and less likely to attract concern from investors.

A second theory is that Facebook tends to introduce features slowly and let them develop; even though Facebook’s App Platform was opened in 2007 and hundreds of millions of members were playing games, Facebook did little to monetize the platform until they required game developers to use Facebook to process payments on July 1, 2011, about four years later.

Now, about three-and-a-half years after Facebook Credits were launched, Facebook is ready and they’re going to need the revenue to satisfy shareholder expectations.

What will change after the IPO?

It certainly looks like, post-IPO, Facebook will begin promoting Facebook Credits heavily and will soon be making Credits easier for consumers to use and more profitable for developers.

On the consumer front, we’re predicting that a user’s Facebook Credits balance will be more prominently displayed (still privately) on their profile. Currently it’s hidden a few clicks deep under Home>Account Setting>Payments.  Facebook will also start featuring a list of places where members can spend Credits. Facebook’s new App Center is a great start for this, increasing the ease with which users can find new apps – not just games – some  for free, some for purchase with Credits. Facebook could also feature a new category under “Favorites,” listing recommended ways to spend Credits based on that specific member’s interests, friends, etc.

In addition, Facebook will likely run more promotions offering consumers Credits at a discount, “Buy  $1 in Credits and get $2-3 dollars worth of Credits for free.” This is similar to promotions Facebook ran in games just few months ago, but Facebook will use the same strategy outside of games to attract a wider audience.

Developers will also benefit from all the promotion that makes Credits easier to use for consumers, but for most developers, increased discoverability is key. No matter how great an app or game they build, if a consumer can’t find it, everyone loses. For the Facebook credits economy to flourish, discoverability is essential; increased listings, rankings, categories and a well organized App Center is key and Facebook is already on their way to providing developers with these features.

Facebook has also hinted, with little explanation, that in certain verticals outside of gaming, Facebook will consider lowering the 30 percent tax they typically keep on Credit transactions. This may open the door for Open Graph participants like Netflix, Spotify and the Washington Post, to name a few, to begin accepting Credits for monthly subscription plans, created just for Facebook. Since these partners and more than 50 others and counting are all integrated into Facebook’s Open Graph, already with the ability to share “like’s” “listening to,” and “watching,” the next logical step is to begin accepting Credits as payment. By lowering the 30 percent fee it is now financially possible for these partners to participate in the Facebook economy.

What does all this mean for the Facebook Credits Economy?

I’ve predicted and still believe the revenue generated from Facebook Credits will double every year for the next five year, eclipsing the revenue generated by advertising by 2016.

Credits will emerge from gaming this year and be used Facebook-wide for all sorts of paid apps ranging from dating to entertainment (TV, movies, music and live streaming of pay-per-view events) to more functional utility apps you might be used to buying for your smart-phone.

Facebook Credits is about to grow up fast.

Social gaming was its birth, the new App Center is its first step … and we’re all waiting to hear its first few words. I’m guessing it will be some version of, “Pay… here… always.”

Facebook Credits About to Grow Up…. Fast via http://feedproxy.google.com/~r/Techcrunch/~3/947sVsbOWOE/ TechCrunch

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Comcast announced on Thursday that it is transitioning away from its static data limit policy into a more flexible allotment model.

In the coming months, the company will start testing new options that will offer users more bandwidth as part of their cable Internet plans, as well as the ability to purchase additional bandwidth if necessary.

In 2008, Comcast started enforcing a 250GB usage cap amongst its residential subscribers. Comcast’s rationale at the time was that only a small fraction of users ever came close to using 250GB of bandwidth each month — and that even fewer users actually exceeded that cap.

The move was enacted in part to limit what Comcast deemed “illegal” uses of the Internet; in other words, they wanted to stop users from downloading movies and music over BitTorrent.

At the time, there was a lot of user outcry over the new usage cap limit, however in practice, few users actually reached that limit. (I was one of those Comcast users who bumped against the usage limit on more than one occasion, thanks in part to my $100-a-month business-speed Internet plan.)

These days, the situation has changed. Users frequently use more bandwidth. Not only are average access speeds faster (which makes it possible to consume more data), the way we consume content has changed.

Thanks to connected devices such as Roku and Apple TV, over-the-top streaming services such as Netflix and Hulu and Amazon Prime are increasingly becoming the way that many users watch content on their television sets.

Even though this content is consumed on a TV set, the bandwidth still counts against a customer’s data cap.

In Comcast’s case, the network has made an exception for its OTT-delivered Xfinity On Demand Xbox app. The data that Comcast users who use the Xfinity TV app on their Xbox 360 use is not counted against their overall limit. Netflix’s Reed Hastings criticized Comcast over this move, arguing that the company is violating rules of Net Neutrality.

How the New Bandwidth System Will Work

As Comcast explained on its blog, in the coming months, all customers will get at least 300GB of bandwidth to use each month. Additionally, users in higher package tiers — like Blast and Extreme — will have higher base allotments each month.

All users, regardless of their plan, will be able to get additional data at a nominal price. The pricing right now is expected to be $10 for 50GB.

Comcast will start trialing the the new management system in several markets and will suspend the data caps in markets not getting the trial. Comcast didn’t lay out a timeline for these bandwidth changes, and on a press call, was unable to give hard dates.

At this time, Comcast is also unsure what the specific starting data allotments will be for Blast and Extreme customers.

Why Now

On a press call, Comcast Executive Vice President David Cohen repeatedly denied that the change in bandwidth structure had anything to do with changing customer usage. “We are absolutely not doing it because customer needs are approaching the cap,” Cohen said on a call.

When pressed for specifics such as how many customers are approaching or exceeding current bandwidth limits, Cohen refused to say anything other than “a very small fraction of customers ever even come close to using the existing data cap.”

Instead, Cohen tried to spin the news as a consideration Comcast has been undertaking for some time.

“Times have changed. Things are very different than they were four years ago. We’re ready to transition from what might have been a state-of-the-art approach four years ago to a different approach that is more pro-consumer.”

It appears that the reason Comcast is making this announcement now — and without hard dates or specific plan information — is because it has come under increased scrutiny for how it segments its own OTT data, compared to competitors such as Netflix.

Rather than focusing on how Comcast counts bandwidth, it wants to frame the conversation in a way that suggests that customers have no bandwidth caps.

It may be true that most Comcast users don’t approach the 250GB limit, but as the usage of services such as HBO Go, Netflix and Hulu continues to increase, that won’t be true forever.

What do you think of the new bandwidth policy? How much bandwidth do you use a month? Let us know in the comments.

Image courtesy of iStockphoto, luismmolina

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Comcast Now Lets You Use 300GB of Bandwidth a Month [VIDEO] via http://feeds.mashable.com/~r/mashable/tech/~3/AL0Tqp5mxnA/ Mashable

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